Yeah, it sounds cliche' when in fact, it's fun! Start with your local Chamber of Commerce - memberships are usually very inexpensive and no matter how business savvy your are, it's not what you know, it's who you know. You need to meet and know the other influential business people in your area. Our Chamber does a business networking luncheon the first Wednesday of each month and an evening mixer as well. There are two opportunities every month to get out and market your business.
If you are connected on Facebook and Twitter, there are many more opportunities to meet up with other professionals and spread the word about your business. I'll talk about social media in the next few posts. No matter how you get your name out there, you have to do it. Network! Network! Network!